Primary healthcare has increasingly become the focus of attention for health services in countries across the globe. It is now seen as a crucial way to protect the health of the public while reducing costs. However, implementing a primary healthcare policy is no easy task. That's why Simon Page, the Director of the Life Science Division at IIR Middle East believes ADMC will offer solutions to many of the problems being encountered.

Since its debut back in 1998 MEDICA MEDIA, the independent Forum for e-Health, Telemedicine and Medical IT, has been an established fixture at the world’s biggest medical trade fair, MEDICA in Düsseldorf. For MEDICA 2008, the 40th World Forum of Medicine (19 – 22 November), “Teletherapy” will be a focal theme at MEDICA MEDIA in exhibition hall 16.

Statement on MEDICA 2008 by Wilhelm Niedergöker, Managing Director of Messe Düsseldorf GmbH
Driven by the gradually aging population, increasing health consciousness and an unbroken chain of innovations, the global market for medical products and medical technology has retained its status as a growth market. The experts agree in their forecasts and are predicting a solid annual growth of 10 percent until 2015.