May 2008

 

Volume 6  Issue 3

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Interested in putting your message before the leaders and decision makers of the lucrative medical industry of the Arabian Gulf?  Contact us at hilalad@tradearabia.net
Circulation
Middle East Medical's circulation has been specifically created to provide advertisers with the most cost effective means of reaching their target markets. The publication reaches medical practitioners, owners of hospitals and clinics and relevant government departments responsible for their nation's care. Middle East Medical has a controlled circulation of more than 8,000 copies.
 
Geographic Circulation    
GCC    
  Bahrain 389  
  Kuwait 78  
  Oman 75  
  Qatar 55  
  Saudi Arabia 1,433  
  United Arab Emirates 1,939  
Other Middle East / Levant Countries 223  
Far East 399  
Rest of the World 2,238  
Total Geographical Circulation 6,829  
Online Readership* 12,836  
Total Geographic Circulation and Online Readership 19,665  
     
     
READERSHIP PROFILE    
Medical Professionals 926  
Hospitals and Clinics 1,223  
Pharmacies & Chemists 176  
Medical Supplies & Equipment, Pharmaceutical Products Manufacturers / Suppliers 3,819  
  Government Ministries and Agencies 99  
  Healthcare Services 173  
  Medical Ancillary Services 86  
  Others Business Professionals / Promotional Copies 327
Total 6,829  
       
 * Visits (July 2007)               + Average Print Run Over 12 issues
Geographical location of online visitors include Argentina, Australia, Austria, Bahrain, Belgium, Canada, China, Czech Republic, Denmark, Egypt, Finland, France, Germany, Greece, Hong Kong, Hungary, India, Iran, Ireland, Italy, Japan, Jordan, Korea, Kuwait, Lebanon, Malaysia, New Zealand, Netherlands, Oman, Pakistan, Poland, Portugal, Qatar, Saudi Arabia, Singapore, South Africa, Spain, Sweden, Switzerland, Taiwan, Thailand, Turkey, UAE, UK and USA.
 
Rates and data 2008
Advertising Size US Dollars BD/ OR SR DK Dhs/ QR
 
Gatefold 10,000 3,770 37,700 2,793 36,673
Back Cover 6,101 2,300 23,000 1,704 22,374
Inside Cover 5,570 2,100 21,000 1,556 20,428
Inside Page 4,098 1,545 15,450 1,144 15,029
Half Page 2,931 1,105 11,050 819 10,749
           
Above rates include free Internet advertising on middleeastmedical.com and Showroom advertising on www.tradearabia.com
 
Volume discounts for series bookings:
1 - 3 insertions NIL
4 - 6 insertions 5% discount
7 - 9 insertions 10% discount
10-12 insertions 15% discount
0-12 insertions 15% discount
 
Company profile
(Special Offer)
4 Page Colour 9,260 3,500 35,000 2,725 34,000
8 Page Colour 16,930 6,400 64,000 6,400 62,150
 
Plus 2,000 reprints of the profile delivered to your company free of charge.
 
Requested Position Plus 15% of space cost
Bleed Plus 15% of space cost
Inserts By arrangement
   
Ad Sizes HT/WT
Single Page (type area) 245 x 185 mm
Full Page (trim) 282 x 210 mm
Half Page Square 185 x 120 mm
Half Page Horizontal 120 x 185 mm
Half Page Vertical 245 x 90 mm
Bleed Allow 5 mm on all sides of trim size
   

Please Supply digital artwork with layout files on QurakXpress or Freehand EPS. Logoes and fonts to be supplied;Pictures in Adobe Photoshope-non-compressed-(high resoulation 300 dpi,CMYK) not to be embedded but supplied separatley.IIIustlator EPS (text converted to outline)and PDF high resoulation files also accepted.

   
Copy Date To reach publisher's office 30 days prior to cover date
Cancellation Date 30 days prior to cover date
 
Banner Advertising Specifications
Home page Banner/ ROP Banner Ads
Size 468 pixels wide x 60 pixels deep (up to 34 kb)
Features Pages Banner Ads  
Size 156 pixels wide x 200 pixels deep (up to 34 kb)
Resolution 72 dpi (dots per inch)
Format gif, jpeg or flash (swf) with source files (fla)
   
Please supply digital artwork with layout files on QuarkXpress or Freehand EPS. Logos and fonts to be supplied; pictures in Adobe Photoshop - non-compressed - (high resolution 300 dpi, CMYK) not to be embedded but supplied separately.
 

Back to Top

SKMC successfully kicks off kidney transplantation service
2,000 professionals benefit from HMSDC’s CME programme
AstraZeneca halts trials of cancer drug Recentin
Mock cardiac, respiratory attack tests highlight failures in rapid response
Glaxo allays fear of Panadol email scare
Index Holding launches regional HQ at DuBiotech
New ISO standard minimises back ache from spinal disc prosthesis
SJHS deploys Sensitron’s careTrends system
Barco’s system for Baptist Memorial hospitals
Innovative therapy offers fresh hope to cancer patients in Mideast
Drager delivers component for Medical Cockpit
Pampers launches sensitive wipes campaign
E3 to resell Lawson’s healthcare software solutions across Mena
Tawam holds surgical oncology symposium
Cytos announces new vaccine to fight hypertension worries
BinSina moves into Dubai outlet mall
Boehringer Ingelheim initiates trial to compare safety of new formulation
AXA set to acquire ING insurance
Boston University building breaks ground at the DHCC
Pharma World Holdings starts work on Jafza facility, targets Saudi market
Index launches regional HQ at Dubiotech
Join the Movement to tackle obesity
Dubiotech lauds success of its BioTiqania, Game intitiatives
Dubiotech lauds success of its BioTiqania, Game intitiatives
AHD begins work on integrated healthcare information system
Siemens’ new system promises improved flexibility in angiography
SKMC scores regional first through elimination of trans fat from campus
Symposium highlights advances in hormonal modulation and its benefits
General Hospital Vienna installs innovative cancer treatment
WHO report warns on alarming TB incidence
UAE women more concerned about beauty than health, says survey
Drug discovery conference highlights latest advances
Dubai Autism Centre to organise autism practitioners conference
 

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Last update 3 January 2007